Linda Kaplan, MHA, KCG founder, has worked in marketing and promotion for over twenty years.

Linda was raised in Palm Springs, California as the granddaughter, daughter and sister of prominent cardiologists. She has worked in the marketing and/ or sales division of major companies including Proctor & Gamble (Patient Care Services Division), American Medical International, Summit Health, Ltd., and PacifiCare Health Systems.

Additionally, Linda served as marketing director for Special Care Services, a dental office for the developmentally disabled, and worked for over seven and a half years as a senior account executive for a southern California healthcare advertising agency.

In 2001 after a successful career working on "both sides of the marketing desk," Linda launched Kaplan Communications Group (KCG). A virtual marketing firm, KCG was created for companies who do not have the budget, time or desire to work with a large advertising agency, but still wanted access to the agency expertise.

She completed two terms as Program Chair of the Orange County Health Care Public Relations and Marketing Association (HPRMA), Orange County Program Chair and National Honor Roll member of the Medical Marketing Association (MMA), and is past president of the Orange County Chapter of Women in Business (WIB). Linda earned a BA in Communications from UC Santa Barbara, and a Master of Health Administration from Chapman University.